[dropcap1]D[/dropcap1]esigners, are you maximizing your presence on Facebook? While there is much debate over the new timeline, the question shouldn’t be if you like it or not but how you can make the most out of the new features. Below I’ll discuss two underused new features that can beef up your timeline instantly.
1. Highlight a post
If you post something extra important, why not give it more screenestate on your timeline? All you have to do is hover over your post and hit the star icon. Your post will increase in width giving it the prominence and attention it deserves.
2. Reposition a photo
Photos are a huge part of your social media experience. From fun and personal to samples from your portfolio, don’t just throw them on your timeline and walk away. You can give them a much better presence with a little repositioning. Hover over the pencil (next to the star), then click Reposition Photo in the drop down menu. Now you can drag your photo to highlight the best part. Don’t forget to put up an awesome cover photo and profile picture too. These are the first things people will see when they visit your page.
Want to go a step further? Use the timeline feature for an actual timeline. In addition to status or photo updates, add a milestone. This is great for businesses that have been around and have a lot of achievements or stories to share. Check out Starbucks for a great example of a business that uses this feature. Just click through the years on the right side of their cover photo for an overview of their business milestones.
Happy Social Networking!